Typewriter

Olivetti

Valentine (1969), Ettore Sottsass

Founded in 1908 by Camillo Olivetti as a typewriter manufacturer, Olivetti today is a manufacturer of computers, tablets and smartphones. Olivetti’s philosophy: composition and style should never yield to practicality. Their factories were designed by the best architects, their ads by the finest artists and their typewriters by the best industrial designers.

Designed in 1968 by Ettore Sottsass and completed by British industrial designer Perry King, the Valentine is Olivetti’s most iconic typewriter. The Valentine was built on the Lettera 32 model’s frame with slight modifications so that the Valentine chassis could fit. The typewriter’s case was also ingeniously designed. It is no surprise that the world’s finest art museums have Valentines in their permanent collections.

Why on Wikiconic?
Design.
Alternatives
Photo credits
© Olivetti S.p.A., Ivrea, Italy

Care has been taken to trace the ownership of any copyright material and to contact the owner. The author does not intend to infringe on anyone’s copyright for text, photos or otherwise. Anyone who feels that any item in these pages may have inadvertently breached their copyright should advise the author via the contact sheet, including a link to the page, so that appropriate remedial action can be taken.

More info

Leave a Reply

Your email address will not be published. Required fields are marked *