Crayola
Established 1885Founded in 1885 by Edwin Binney and C. Harold Smith as ‘Binney & Smith’, Crayola is a brand of artists’ supplies and best known for its crayons. The company was originally an industrial pigment supply company, but soon shifted its focus to art products such as chalk, crayons, colored pencils, markers, paints and modeling clay.
In 1903, Edwin Binney developed the now famous product line of wax crayons: Crayola. The name comes from ‘craie’ (French for chalk) and ‘ola’ for ‘oily’, although the suffix ‘-ola’ in the days was very popular in commercial use, think of granola, pianola and Victrola. In all, Crayola has produced a total of 170 different colors. Their most iconic product was the 64-color pack that a crayon sharpener built into the box.This box is now part of the collection of the Smithsonian National Museum of American History.
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