G.H. Bass & Co.
Weejuns (1936)Founded in 1876 by George Henry Bass, G.H. Bass & Co. is an American footwear brand. Designed in 1936 and based on a Norwegian fisherman’s shoe, the Weejun (a corruption of ‘Norwegian’) is Bass’ most iconic shoe. In the United States, the Bass Weejun was an immediate success — from James Dean to J.F.K., everyone wore them. Thanks to its mix of informality and comfiness, the Weejun also went on to become the favorite shoe on college campuses. It was a trend putting a penny in each shoe, to call home for a ride back, so that is how they got their nickname.
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