Backpack (student)

Founded in 1960 by Åke Nordin, Fjällräven started out as a manufacturer of backpacks for outdoor activities. Nordin invented a frame that distributed the load better across the back.


Founded in 1883, the Bellora–Careghini company was initially specialized in the production of linen fabrics. In 1933, Giuseppe Bellora decides to found his own company, Giuseppe Bellora SpA.


Founded in 1971 in Saint Tropez by automobile journalist Fred Prysquel, Vilebrequin is a fashion brand specialized in swimwear and beachwear.

Belt (woven)

Founded in 1966 by Carlo Valenti and Pancaldi Bruno, Anderson’s is now one of the oldest and most renowned men’s belt manufacturers in Europe.


Founded in 1968 by Irene Leroux, Eres is a luxury brand of swimwear and lingerie, credited for having changed the concept of modern swimwear

Boots (casual)

Founded in Massachusetts by Charles H. Alden in 1884, the Alden Shoe Company manufactures classic gentlemen’s footwear. Alden stands for traditional, custom shoemaking at its finest.

Boots (Chelsea)

Attributed to Queen Victoria’s shoemaker J. Sparkes-Hall, who patented the design in 1851, Chelsea boots are ankle-high boots with an elastic side panel on the side.

Boots (chukka)

Chukka boots are open-laced, ankle-high suede boots. The essential chukka’s are unlined, with two to three pairs of eyelets, and have thin leather soles and rounded toes.

Boots (desert)

Founded in 1825 by Quaker brothers Cyrus and James Clark in Street, Somerset, Clarks is an international shoe manufacturer and retailer.

Boxer briefs

Founded in 1968 by Calvin Klein as a coat shop in the York Hotel in New York City, Calvin Klein Inc. is an American fashion house that changed the American market of men’s underwear.

Boxer shorts

Founded in 1860 by one of the great early British industrialists, Thomas Hill, Sunspel initially produced lightweight, soft clothing in very fine cotton and pioneered the development of luxury undergarments, as we know them today.


Founded in 1896 by Alfred Van Cleef and Salomon Arpels, Van Cleef & Arpels is a prestigious Parisian jewelry company whose pieces have been worn by style icons.


Founded in 1820, Albert Thurston opened his shop at 27 Panton Street, Haymarket, London, selling and producing his now iconic braces and suspenders.


In 1914 Louis Cartier asked French painter George Barbier to make a drawing for an invitation to a Parisian jewelry exhibition.

Coat (overcoat)

Founded in 1805 by John Crombie and his son James, J&J Crombie Ltd. is a manufacturer of high-end clothing and accessories, and one of Britain’s oldest brands.

Coat (peacoat)

Founded by Edgard Camplin in 1850, Camplin today makes the best peacoats available. In 1888 Camplin started supplying to the Royal Navy, but the success came when there was a need of standardization in uniform production.

Coat (raglan sleeve)

A raglan sleeve is a sleeve that extends in one piece to the collar, thus leaving a diagonal seam from underarm to collarbone. The raglan sleeve was first introduced by Aquascutum.

Coat (raincoat)

Founded in 1824 by Charles Macintosh, a Scottish chemist and inventor of waterproof fabrics, Mackintosh is a manufacturer of waterproof raincoats, made out of rubberized fabric.

Coat (trench)

Founded in 1856 by the then 21-year-old Thomas Burberry, a former draper’s apprentice, Burberry is a British luxury fashion house, distributing outerwear, fashion accessories, fragrances, sunglasses, and cosmetics.


Founded in 1786 by Benjamin Woolfield, who was later joined by Charles Deakin, Deakin & Francis manufacture the most iconic cufflinks around.

Glasses (angular)

Founded in 1915 by Hyman Moscot, Moscot is a luxury eyewear brand, headquartered in New York City. It is one of the oldest local businesses in New York City, as well as the 13th oldest eyewear company in the world today.

Hat (beret)

The beret knows a long history. Bearn shepherds first hand knit the beret and felted the wool to protect themselves against the harsh sun and cold winters.

Hat (bowler)

Founded in 1676 by Robert Davis, James Lock & Co. is one of the oldest hatters in England. Davis’ son, Charles, took on James Lock as an apprentice in 1747.

Hat (Fedora)

Founded in 1857 by Giuseppe Borsalino, Borsalino is a hat company based in Alessandria, Italy. Borsalino makes felt hats from Belgian rabbit fur, and is known particularly for its fedoras.

Hat (Panama)

Traditionally made in Ecuador, a Panama hat is a light-colored, lightweight, brimmed straw hat. The best quality hats are made in the town of Montecristi.


Founded in 1950 by Reinhold Wolff and Walter Palmers in Bregenz (Austria), a city with a genuine textile heritage, Wolford AG is a manufacturer of hosiery, bodysuits and underwear.

Jacket (aviator)

Founded in 1893 as a gentlemen’s outfitter, D. Lewis Ltd is the oldest British motorcycle clothing company, mostly known for its leather jackets.

Jacket (driving)

Founded in 1975 by Massimo Osti as Chester Perry Company, C.P. Company is a manufacturer of functional outerwear, mostly known for its innovative fabrics and processing techniques.

Jacket (forestière)

Founded in 1933 by Jankel Grimbert, Arnys is one of the most exclusive gentlemen’s outfitters, located on 14 Rue de Sèvres in the Parisian Saint-Germain-des Près district.

Jacket (Harrington)

A Harrington jacket is a lightweight waist-length jacket, made of cotton, polyester, wool or suede — usually with traditionally Fraser tartan or check-patterned lining.

Jacket (Suede)

Founded in 1911, after doing business under the name English Fashion Waterproof, Valstar was the first Italian manufacturer of rainwear, known for its high quality trimmings and finishing.


Founded in 1853 by Levi Strauss as a dry goods business, Levi Strauss & Co. is known worldwide for its denim jeans.

Jeans (slim fit)

Founded in 1987 by Jean Touitou, A.P.C. (Atelier de Production et de Création) is known for its minimalist designs, clean lines and simple patterns with rarely visible logo’s.

Lighter (gas)

Founded in 1872 by Simon Tissot Dupont, the firm initially created unique handmade travel cases for French aristocracy and nobility, such as Napoleon III and his wife Eugénie.


Founded in 1954 by corset-maker Ada Masotti, La Perla is an Italian luxury company, mostly known for redefining lingerie as a fashion accessory.


Founded in 1891 by Édouard Blanchard, J.M. Weston is a French luxury leather goods company, renowned for its handmade shoes for men

Loafers (apron)

Founded in 1847 by Rebecca & Matthew Wildsmith in Piccadilly, London, Wildsmith is the manufacturer of the first ever slip-on loafer shoe, the Wildsmith loafer.

Loafers (tassel)

In 1936, the Bass Shoe Co. already introduced the Weejun loafer, which also features on Wikiconic. The tassel loafer dates back to 1948 and can be seen as a typical postwar frivolity.

Men’s shoes (boat)

Founded in 1935 by Paul A. Sperry, Sperry Top-Sider is the original brand of boat shoes. Paul A. Sperry was an avid boater who wanted to tackle the problem of injuries while walking on the slippery deck of his boat.

Men’s shoes (car)

Founded in 1963 by Gianni Mostile, The Original Car Shoe is an Italian footwear company, mostly known for inventing the moccasin with rubber nubs on the soles.

Men’s shoes (Oxfords)

Founded in 1873 by Thomas Church in Northampton, a town that has been known for its thriving leather and footwear industry, Church’s Shoes is a high-end footwear manufacturer.

Men’s shoes (wholecuts)

Founded in 1895 by Italian Alessandro Berluti, Berluti is a manufacturer of shoes and boots, especially known for its unique leather finishing of calfskin, kangaroo leather, alligator skin and other exotic leathers.

Necklace (pearl)

Kokichi Mikimoto was the first in the world to successfully culture a pearl in 1893 and started the pearl industry with the establishment of his luxury pearl company Mikimoto.

Pants (Capri)

After attending business college in Breslau, Sonja de Lennart enrolled as a student at Erich Boehm Atelier and later at Herman Palm Atelier in Berlin.

Pocket square

Simonnot-Godard was founded in 1787 by handkerchieves salesman Beaurain. It started out as a small handkerchief shop in Paris, near the Palais Royal.

Push-up bra

Founded in 1939 by Moe Nadler as the Canadian Lady Corset Company, Wonderbra is a manufacturer of underwear, mostly known for having designed the push-up bra as we know it today.


Founded in 1926 by Lou Rose, Derek Rose’s father, Derek Rose is a family business of three generations making the best nightwear, loungewear and underwear.

Sandals (capri)

Founded in 1946 by Amedeo Canfora, Canfora makes the most iconic strappy flat sandals, the so called ‘Capri sandals’, and is still run by the Canfora family today.

Shirt (French cuff)

The history of the French cuff shirt is unknown. Some claim it was born because Napoleon ordered extra-long sleeves for his soldiers to wipe their noses and to fold the excess back to hide the evidence.

Shirt (Henley)

Around 1850, when the ground in the German Swabian Mountains became increasingly infertile, the government distributed hand knitting machines to farmers so that they could earn their money with knitting.

Shirt (polo)

Founded in 1933 by René Lacoste and André Gillier, Lacoste is a French clothing company that sells high-end clothing, footwear and most famously polo shirts.

Shirt (white)

Founded in 1957 by Luigi Borrelli, Luigi Borrelli is an Italian menswear brand from Naples, Italy, mostly known for its luxurious shirts.

Shoe polish

Founded in 1920, Saphir is a brand of leather care products, made from natural raw materials. The finest boot-makers, shoe-makers and leather goods manufacturers all use Saphir to maintain the beauty of their leathers.


Founded in 1749 by the Humpherson family, Abbeyhorn manufactures shoe horns, shaving brushes, drinking horns and the Sgian Dubh – a decorative knife to wear with your kilt.

Smoking (tuxedo)

Founded in 1806 by James Poole in Brunswick Square, as a shop specialized in military tailoring, Henry Poole & Co today is a gentleman’s bespoke tailor.


Since 1798, Gammarelli is the house tailor of the Roman Clergy. In 1874 the store moved to Via Santa Chiara 34, in the building of the Pontifical Ecclesiastical Academy, where it still is today.


Founded in 1937 by eye health company Bausch & Lomb, Ray-Ban is a brand of sunglasses. Their most iconic models are the Aviator (which also features on Wikiconic) and the Wayferer.

Surf trunks

Founded in 1954 by Nancy and Walter Katin as a small boat cover business, Kanvas by Katin is one of the oldest surf shops in California.

Sweatshirt (crew-neck)

Founded in 1902 by Benjamin Russell, Russell Athletic produces uniforms for a wide range of sports. The original mill produced women’s undershirts and children’s undergarments.

T-Shirt (deep V-neck)

Founded in 1989 by Dov Charney, American Apparel is one of the largest apparel manufacturers in North America. After its experience as a wholesale brand, selling blank T-shirts to screenprinters, uniform companies and fashion brands, the company moved into the retail market in 2000.

T-shirt (hemp)

Founded in 2005 by Rob Jungmaven, Jungmaven is the world’s leading manufacturer of hemp apparel. Jungmaven is trying to change the fashion industry by using eco-friendly materials.

Tie (grenadine)

Founded in 1977 by Michael Drake in London’s East End, Drake’s is a manufacturer of the finest ties and really stands out with its textured grenadine ties.

Tote bag

Founded in 1912 by Leon Leonwood Bean, L.L.Bean is an American retail company, specialized in recreational clothing and outdoor equipment.

Trolley case

The first case was produced in the year 1898 – in the case factory in Cologne. At the time, the name of the company was Kofferfabrik Paul Morszeck.


Founded in 1871 by Johann Jakob Zimmerli, Zimmerli is a Swiss manufacturer of luxurious underwear, renowned for its use of natural fibres and careful production ensuring the highest standards.

Velvet slippers

Founded in 1874 by Obadiah Bowhill, who purchased the business from Wright & Co., Bowhill & Elliott is a retailer of fine English footwear and a manufacturer of slippers and house-shoes.

Watch (octagonal)

Founded in 1875 by watch makers Jules-Louis Audemars and Edward-Auguste Piguet, and today still owned by its founding families, Audemars Piguet (AP) is a manufacturer of luxurious Swiss watches.

Weekend bag

Founded in 1835 by Louis Vuitton as a small company crafting travel bags and luggage, Louis Vuitton today is one of the world’s most iconic luxury brands.